"Promo Dashboard" from Marlon Sanders is a
unique and well-deisgned online training course. It is aimed at
teaching newbies how to promote anything online, with the emphasis
on building a responsive, targeted mailing list.
One vital task that any internet
marketer needs to tackle is to build a List of subscribers. This
is the "secret" behind the success of many of the "big hitters" in
I had previously experienced
Marlon Sander's first
"dashboard", his "Marketing Dashboard", and he
has continued the theme with several other training courses, each
aimed at different aspects of internet marketing.
I was interested to see if
his "Promo Dashboard" retained
the quality of "Marketing Dashboard". And I was not disappointed!
Mind you, there are a few things that I don't like
about "Promo Dashboard" - more about these lower down this page.
In the meantime, let me take you on a short video tour of "Promo
Dashboard" - click the "play" button to view it:
I hope that you've got some idea
after watching that video how "Promo Dashboard" works, and that I've
given you a flavour of the depth of training that Marlon and his
team have made available.
Of course, in such a short video,
I've only been able to scratch the surface of what is available.
You might get more information from Marlon's sales page (hype alert..
Marlon does tend to go over the top at times!)
The idea is that you work through
the tasks methodically. You start on Row #1 and complete all the
tasks on that row before you move on to Row #2.
There might be the temptation to
skip ahead, but that would be a mistake. One of the good things about
Marlon's Dashboards is the methodical way in which he leads you through
each task in a logical order. If you are a "newbie" (and this is
whom the course is aimed at) you will need to take your
time to master each step.
OK, there are some things that are
optional. For example, when you are creating an "offer", to entice
people to subscribe to your newsletter, you might be more inclined
to prepare one type of product rather than another. There's no way
that you'd want to prepare a report and a PowerPoint presentation and screenshot
videos and so on. But at least you are given a choice - and detailed
instructions on whatever your choice happens to be.
In addition to the main Dashboard,
there are tabs leading you to the various bonuses described in the
sales page (including the Turbo Bonus if you opted for the.. which
I did) and also to a forum - which is rather sparsely used.
What I Like About "Promo
said, this course is aimed at "newbies" and Marlon has assumed very
little prior knowledge. Almost everything is described in great detail
- and illustrated with screenshots and videos where appropriate.
OK, he does sometimes slip and use a bit of jargon which isn't explained
completely. But generally, everything is described in detail
assume that everyone is going to be able to shell out mega-bucks
for stuff like the Dreamweaver web page editor or the Camtasia screen
capture video software. He suggests that you might want to get stuff
like that later, but in the meantime he recommends good, free software.
uses text, graphics, audio and video to good effect. Everyone learns
in different ways, but I reckon that he's got the balance right here.
part of each task deals mainly with the techie "how to" stuff. But
there are very valuable tips in the right-hand side panel which give
you guidance on each topic based, I guess, on Marlon's extensive
internet marketing experience.
the course, Marlon points you to other sites who are using a particular
technique. I, personally, find this a great way to learn. Almost
every time I look at someone else's website, I learn something..
even if it's how not to do something!
Such as an
incorrect link in the main navigation bar! The course has been online
for long enough for such errors to have been corrected.
a link opens in a new window, sometimes it doesn't. I think that every link
to an external site should open in a new browser window. But they
OK, I'm a Brit who
is proud of the English language! But Marlon's repeated
use of "wanna" instead of "want to" annoys me. OK, it doesn't detract
from the value of the training, but it's not "friendly" - it's "un-professional".
I don't think that
it does "Promo Dashboard" justice. Yes, so I don't like hype (and
Marlon seems to), but putting this aside, I don't think that he describes
"Promo Dashboard" well enough for people to see just what
they are getting. I hope that this review makes things clearer for
prospective customers. See what you think. The sales page is here:
If you are experienced with the
techie stuff, such as setting up a squeeze page, configuring an autoresponder
and so on, then "Promo Dashboard" will not help you a lot. Yes, I
learnt quite a few things from the training - maybe even enough to
justify the cost!
If, on the other hand, you are really
struggling with not just the technical aspects but the whole process
of learning how to promote and how to start building your subscriber
list, then "Promo Dashboard" is a must.
Check it out now:
One final point: is "Promo Dashboard"
a direct competitor to my Newbies School of Internet Marketing?
Not really! My School covers some of the same ground, but is more
extensive in what it covers. It offers personal one-to-one tuition.
And it is more expensive than "Promo Dashboard"!